Chai being poured Bun Maska
Since 2018

About Us

Maharashtra's Pride,
Now In Your City


Amratulya was born from a simple belief — every Indian deserves a cup of chai that feels like home. Rooted in Maharashtra's rich tea culture and powered by pure Assam CTC blends, we've grown from a single kiosk in Gurugram's Udyog Vihar to a pan-India movement.

FSSAI certified. Trademark registered. A team of 40 passionate chefs. And a promise that hasn't changed since day one.

हम सिर्फ चाय नहीं, रिश्ते बनाते हैं।

Discover More

Product Range

Crafted for Every Tea Lover in India

Amratulya Automatic Vending Machine
Machine

Automatic Vending Machine

Touchscreen-operated beverage vending machine, available With Boiler for milk-based chai and coffee, or Without Boiler for a streamlined setup. Built for offices, hospitals and SMEs.

With Boiler • Without Boiler • Touchscreen
CTC Tea
Bestseller

CTC Tea

Assam Pure & Garden Fresh CTC blend. The backbone of every great chai — strong, bold, and deeply satisfying with a rich amber colour.

250g Pack • Pure Assam • Free Mug Offer
Premium Tea
Premium

Premium Tea

Classic Assam Blend — strong, flavorful, and crafted for tea time perfection. Swad Hindustan Ka. The taste every Indian grew up with.

250g Pack • Classic Blend • Sachet Available
Elaichi Adrak Premium Tea
Tea

Elaichi Adrak Premium Tea

A rich blend of premium tea leaves infused with the aromatic flavors of cardamom (elaichi) and ginger (adrak), delivering a refreshing taste and invigorating experience in every cup.

Premium Blend • Cardamom • Ginger
Premium Green Tea
Health

Premium Green Tea

Premium loose leaf green tea — antioxidant rich, pure and fresh. Available in both 250g standing pouch and convenient easy-tear sachets.

250g Pouch • Sachets • Antioxidant Rich
Filter Coffee
Coffee

Filter Coffee

Classic South Indian Roast — rich aroma, authentic blend. Brings the warmth of a Mysore café straight to your cup. Dark roast perfection.

250g Pouch • South Indian • Rich Aroma
Instant Cold Coffee
New Launch

Instant Cold Coffee

Creamy & refreshing — just add cold milk or mix with water. 1 sachet = 1 glass. Your café-style cold coffee, ready in 60 seconds flat.

Sachet Pack • Mix with Milk • Mix with Water
Amratulya Gift Pack
Combo

Amratulya Gift Pack

The perfect gifting solution — curated collection of Amratulya's finest teas and coffees. For Diwali, corporate gifting, and festive occasions.

Assorted • Gift Ready • Corporate Packs
Masala Chai Premix
Popular

Masala Chai Premix

Authentic masala chai premix crafted for quick preparation without compromising on taste. Perfect for offices, vending machines, cafés, and chai lovers on the go.

Instant Mix • Vending Ready • Authentic Masala Taste

Business Opportunities

Join the Tea Revolution

Choose the Amratulya business opportunity that fits your goals — from product distribution to managed chai vending machine ownership or a complete café setup.

Distributor Program

₹10,000 / Investment
अपना वितरण व्यवसाय शुरू करें

Start selling Amratulya's premium products to shops, tea stalls, and local retail. You invest ₹10,000, get products worth ₹10,000, and our marketing team handles promotions.

  • Products worth ₹10,000 from Day 1
  • Full marketing support
  • Supply to shops & tea stalls
  • Pan-India distributor network
  • Tea, coffee & sachet products
  • No franchise fee involved
  • Easy inventory replenishment
  • Dedicated distributor support
Lowest Risk Entry
₹10K → Start Earning Get Details

Chai ATM Program Investment

Own the Machine. We Operate It.
Franchise-Owned, Company-Operated

Buy an Amratulya chai vending machine, and our team deploys it to a hospital, corporate office or SME, manages the day-to-day operation, and pays you a scheduled monthly return according to the applicable investment plan and agreement.

  • You own the machine
  • Hospital, corporate & SME deployment
  • Company-managed operations
  • Dashboard tracking
  • Scheduled monthly payout
  • Machine performance monitoring
  • End-to-end operational support
  • Multiple machine investment options
Starter • Growth • Bulk
From ₹70,000 See Investment Plans

Café Franchise

₹4.5 Lakh / Complete Setup
अपना कैफे, अपना ब्रांड, अपना मुनाफा

Start your own Amratulya café with a complete setup package covering interior, café furniture, kitchen and beverage equipment, branding, signage, staff training and operational support.

  • Complete Café Interior
  • Café Counter & Furniture
  • Kitchen & Beverage Equipment
  • Complete Branding & Signage
  • Staff Training
  • Marketing Support
  • Operational Guidance
  • Package terms as per agreement
Complete Café Setup
₹4,50,000 View Café Franchise

Growing Every Day

More Than 1 Lakh Customers
Served Daily

From busy corporate offices and bustling railway stations to neighborhood cafés and tea lovers across India — Amratulya proudly serves over 1,00,000 cups every single day, delivering the authentic taste of premium Assam chai with consistency, quality, and trust.

1L+

Customers Served Daily

100+

Corporate Partners

100+

Outlets Across India

2018

Serving Since
Chai ATM From ₹70,000 Starter • Growth • Bulk You Own The Machine Company-Managed Operations Dashboard Tracking Scheduled Monthly Payouts ₹4.5 Lakh Complete Café Setup Interior • Equipment • Branding Chai ATM From ₹70,000 Starter • Growth • Bulk You Own The Machine Company-Managed Operations Dashboard Tracking Scheduled Monthly Payouts ₹4.5 Lakh Complete Café Setup Interior • Equipment • Branding

Why Choose Us

Why People Choose Amratulya?

Pure Assam CTC Blend

We source only the finest Assam CTC leaves, ensuring bold aroma and peak flavour in every single cup.

FSSAI Certified Quality

Trademark registered and fully certified — every ingredient meets the highest food-safety standards.

40+ Expert Chai Masters

Our passionate team of trained chefs ensures every cup is prepared with precision, balance, and love.

Amratulya chai

Warm, Welcoming Outlets

Whether it's cutting chai or Irani Bun Maska — our 100+ outlets feel like home, every single visit.

हम रिश्ते बनाते हैं

We don't just serve chai — we build relationships. Since 2018, trust has been our most important ingredient.

Franchise Opportunity

Join India's fastest-growing chai brand. Low investment, proven model, and full support from day one.

Trusted By

Trusted By 100+ Corporates

Leading organizations, offices, institutions and corporate partners trust Amratulya products and services across India.

Crystal Travel Crystal Travel
HP HP
JMD JMD
Nimble Co-Work Nimble Co-Work
Prologic First India Prologic First India
Rios Rios
SNM Electronics SNM Electronics
Unitech Cyber Park Unitech Cyber Park
Café Franchise

Start Your Own Amratulya Café

Launch your café with a complete setup at ₹4.5 lakh. The package is designed to bring the key café setup elements together — from interiors and furniture to kitchen equipment, beverage equipment, branding, staff training and operational support.

₹4.5 Lakh Complete Setup
Complete Café Interior
Kitchen & Beverage Equipment
Branding, Signage & Furniture
Staff Training & Marketing Support
Operational Guidance
Complete Café Setup — ₹4,50,000
✔ Complete café interior and setup support
✔ Café counter and furniture
✔ Kitchen and beverage equipment
✔ Complete Amratulya branding and signage
✔ Staff training and marketing support
✔ Operational guidance for launch
✔ Final package inclusions as per the signed agreement
Complete Café Setup Amratulya complete café setup
Amratulya Café Amratulya café setup
Coffee Setup Café Branding Food Menu Cafe Interior

FAQ

Got Questions?
We've Got Answers.

Everything you need to know about Amratulya — our chai, our franchise model, and how we work.

Ask Us Anything ↗
100+
Outlets Across India
40+
Chai Masters
2018
Est. Since

The minimum investment is just ₹10,000 for the Distributor Program, where you receive products worth ₹10,000 and our full marketing support to start selling immediately.

Chai ATM returns are based on the selected investment plan and the applicable written agreement. The current plans shown on the Chai ATM program page specify the applicable monthly return, payout schedule, payback period and buyback terms. Please review the agreement before investing.

Absolutely. Amratulya charges zero franchise fee, zero royalty, and zero profit sharing on sales—for the lifetime of your franchise. This is documented in the applicable franchise agreement under Amratulya Franchise Services.

You receive a written 3-party agreement naming you as Third Party Machine Partner. You are CC'd on every invoice raised to the corporate client. A backend panel shows all machine transactions, cup counts, billing history, and your real-time ROI. Nothing is hidden.

The first payment arrives on Day 50 from your agreement start date. This allows 20 days for the corporate to clear the bill. From Month 2 onwards, payments are on a 30-day cycle. Example: Jan 1 start → First payout Feb 20 → Every 30 days after.

Distributors can sell the complete Amratulya product line: CTC Tea (250g), Premium Tea (250g), Green Tea (250g), Filter Coffee (250g), Instant Cold Coffee sachets, and Premium Green Tea sachets—to shops, tea stalls, and local retail.

Yes—completely free. Amratulya provides full staff training covering all menu items, chai preparation, customer service, and operations. Product transportation is also provided free of cost across India.

Yes. Once you complete your first machine investment and see the returns coming in, you can apply for a 2nd machine, then a 3rd, and so on. Each machine is governed by the applicable investment plan and agreement, with payouts and other terms specified for that plan.

Testimonials

Reviews about our Chai

Start Your Amratulya Business Journey

Investment Opportunities

Choose Your Path: Distributor, Chai ATM or Café Franchise

Whether you're starting with ₹10,000 or launching your own café, Amratulya offers proven business opportunities backed by marketing support, training, logistics assistance, and scalable earning potential across India.

Distributor Program – ₹10,000 Get products worth ₹10,000 from Day 1 and start supplying shops, tea stalls, and retailers with complete marketing support from our team.
Chai ATM Program – From ₹70,000 Own the machine while Amratulya manages deployment, day-to-day operations, dashboard tracking and scheduled monthly payouts according to the selected plan and agreement.
Café Franchise – ₹4.5 Lakh Complete café setup covering interiors, furniture, kitchen and beverage equipment, branding, signage, training, marketing support and operational guidance.
₹10K Distributor Entry
₹70K Chai ATM Starting Plan
0% Franchise Fee & Royalty